5 Twitter Marketing Tools That Will Save You Loads of Time
Want to take your Twitter engagement to the next level? These handy Twitter marketing tools make it easy to boost your likes, retweets, and comments.
With more than 300 million monthly active users, Twitter is one of the biggest social media platforms out there.
If you’re not using Twitter as part of your business’s marketing plan, you’re missing out on a huge chunk of your target market.
Many companies are really active on social media around launch time, but then they get overwhelmed and their posts start to dwindle.
There are lots of Twitter marketing tools out there that make it easier to manage your posts and engage with your followers. Read on to learn about our five favorites.
1. Followerwonk
Follwerwonk is a tool created by Moz that makes it easy for you to sort your Twitter followers and analyze their behavior.
It also lets you compare your Twitter account with your competitors to help you figure out who you should be following.
There are several different pricing options available for Followerwonk. There is a free option that allows you to connect one Twitter profile to your account.
Many businesses take advantage of the Target plan, though. It costs just $29 per month and allows you to connect up to three Twitter profiles to your account.
2. Buffer
Most businesses are familiar with Buffer and its ability to schedule social media posts across a number of platforms.
However, not everyone is taking advantage of all the other benefits that Buffer has to offer.
Buffer offers users a variety of detailed analytics on their tweets. This makes it easy for you to figure out what your audience does and doesn’t enjoy seeing. You can also get a better idea of the ideal time for getting the greatest amount of engagement on your posts.
Like Followerwonk, Buffer offers a free version of its services.
With this version, you can connect multiple social media accounts, but you’re limited to one account per platform. For example, you can only have one Twitter account and one Facebook account linked.
After the free version, prices range from $10 to $399 per month, depending on the number of accounts you want to link and the number of posts you want to schedule.
3. Twitter Unfollower Notification Service
Twitter Unfollower Notification Service, also known as TUNS, does exactly what its name suggests — lets you know when people unfollow your account.
This tool helps you see trends in follower losses. Once you can identify these trends, you can figure out why you’re losing followers and adjust your strategy to mitigate these losses.
Of course, you don’t want to bug the people who are no longer following you. But, staying on top of trends can help you keep your engagement up and ensure you continue to give your followers what they want to see.
TUNS if free to use, but they do accept donations.
4. Buzzsumo
For people who want to use Twitter as a tool for bringing traffic back to their website, Buzzsumo is the perfect tool.
Buzzsumo helps you figure out which kinds of content are being shared the most on Twitter and other social media platforms. All you have to do is type in a keyword or a competitor’s website, and Buzzsumo will show you what’s being tweeted most frequently.
This helps you get an idea of what kind of content you should be creating for your own website.
Buzzsumo starts at $79 a month, so it’s one of the more expensive Twitter marketing tools out there. But, it can be totally worth the cost if you’re struggling with content creation.
5. RiteTag
Almost everyone knows what hashtags are. But, not everyone knows which ones they should be using.
Ritetag eliminates the guesswork from the process by giving you instant feedback on the hashtags you’re thinking about using.
The tool also lets you know if new hashtags related to the topics you post about are starting to trend, and it’ll give you ideas for hashtags based on your keywords.
RiteTag is a product offered by RiteKit, and it’s free to use.
If you’re looking for a more comprehensive service, there are several other social media management packages available, starting at just $12 per month.
Need More Marketing Advice?
You know more about the best Twitter marketing tools out there, but you might still be in need of more social media guidance. That’s where we come in!
Whether you’re looking for more social media marketing tips or want to totally revamp your website, we’re here to help.
Contact us at Utopian Kreations today to get started.
