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How to Make Meaningful Connections With Customers on Social Media

January 30, 2019 by admin

Make Meaningful Connections With Customers on Social Media

How to Connect With Customers on Social Media

Are you looking to connect with customers on social media? Read on to learn how to make meaningful connections with customers on social media.

Are you looking for a better way to connect with your customers?

Customer connection is very important. 54 percent of people do not trust brands. And a lot of times, this lack of trust has to do with the fact that very few people feel connected to the brands they buy. 

So, how do you develop a better connection with your customers so they stay loyal to you?

It may sound counter-intuitive, but social media is actually one of the best ways to develop a connection with your customers. Yes, social media does certainly make people feel isolated. But, when used the right way, it can also make people feel extremely connected. 

But, just how do you connect with customers on social media?

Read this guide to find out!

Be Responsive 

You can have all the followers and likes in the world, but it won’t mean anything if you are not responsive on your social media platforms. 

When customers take the time to engage with you on your social media platforms, you need to take the time to respond to them. And, this doesn’t just mean answering questions (although you should certainly be doing that as well). 

Even small comments your customers leave deserve a response when you’re trying to make a connection. For example, let’s say you own a restaurant and you post a photo of one of your menu items and someone leaves a comment saying, “Looks delicious!”

When you are trying to establish a connection, even a simple response like “It is! Be sure to stop by our restaurant and try it!”, can make a huge difference. 

Don’t Make It All Business 

While the majority of your social media posts should be about your business, they shouldn’t ALL be about your business. 

Show your human side by switching things up once in a while. For example, you could post a heartwarming video, a funny meme or gif, or a joke of some sort. 

Even if it doesn’t directly correlate to what you sell, customers appreciate knowing you have a human side and it helps them feel more connected to you. 

Stick to Showing, Not Telling 

A lot of companies make the mistake of simply telling their customers about their products and services on social media. 

But, simply telling your customers things won’t help you make a connection, plus, it’s rather boring. 

Instead, make use of video content to show your customers how they can utilize your products and services. And, make sure the videos you produce are not just informative, but also entertaining. 

Are You Ready to Connect With Customers?

As you can see, it is definitely possible to connect with customers on social media, you just need to put in the work. 

And once you do, you will see not only your social media following grow, but also your brand. 

If you have any questions about connecting with your customers on social media, please let us know in the comments below. Otherwise, get in contact with us to learn how we can help you take your business to the next level. 

Filed Under: Social media Best Practices, Social Media Connections, Social Media Marketing Tagged With: connecting with customers, social media, social media best practices, social media ideas, social media marketing

5 Social Media Ideas to Launch Your E-Commerce Startup

October 2, 2017 by Devteam

5 Social Media Ideas to Launch Your E-Commerce Startup

Social Media Conept
What are some social media ideas?

5 Social Media Ideas to Launch Your E-Commerce Startup

Have you thought about social media yet? To launch your ecommerce startup, here are 5 social media ideas to introduce your company to the world

Get ready for a cold, hard fact: 9 out of 10 startups fail.

So, what are the 10% that are successful doing differently? Well, for starters, you can be sure that they’re utilizing every social media platform available.

With over two billion social media users worldwide, these platforms are an excellent way to reach a large audience quickly. They also allow for free opportunities to advertise for a new brand.

And the good news is, using social media is super easy! Read on for five amazing social media ideas to launch your e-commerce startup with a bang.

1. Advertise a Free Giveaway

Offering freebies is a great way to grab people’s attention. Here’s how.

First, decide what you would like to give away. Make sure that it’s big enough to entice consumers, but not so big that it breaks your bank.

Next, create a fun post that you can use on all of your social media accounts with a catchy photo and caption describing what you’re giving away. As for selecting a winner, you could make it a contest, or keep it simple and ask people to re-post, selecting a winner from that pool.

2. Get Your Info Out There

When you set up a page on any social media platform, it will ask you to fill out some sort of “bio” or “about me” section. This is a great opportunity to give consumers the info they need to reach you or purchase your products.

Make sure that you include information about what sort of products you sell, where you’re based, links to your website (make sure it’s mobile friendly!) and other social media accounts, and an email where customers can contact you.

3. Try Out a Promo Code

Come up with a one-time promotional sale code that customers can use when they check out on your website and post it with a catchy image or video in the background. Offering an incentive for first-time buyers is a great way to get traffic flowing to your website, and to get the good word spreading.

4. Get Personal

Taking just a couple minutes out of your day to post photos or videos of the staff that works for your e-commerce startup is a great way to allow customers to personally connect to your brand.

Does your company have an interesting story about its fruition? Even better, let’s hear it!

5. Use Social Media to Sell

Did you know that you can sell products directly from social media platforms like Facebook? Well, you can!

Make sure that you’re taking advantage of every opportunity to get the products you sell into the hands of your social media followers. On every website that offers a marketplace, set it up!

Use These Social Media Ideas to Hit the Ground Running!

If you utilize the social media ideas above to get your e-commerce business up and running, you’ll be seeing the fruits of your labor in no time. Just make sure you’re utilizing every opportunity to share info with your customer base, running promotions and giveaways when possible, and keeping things personal.

If you’re selling an amazing product that you believe in, your client base will be able to see that through your social media pages!

Got any questions or comments about these ideas? Feel free to contact us. We’d love to chat.

Filed Under: eCommerce General, SEO, Startups Tagged With: marketing, online marketing, promo codes, seo, social commerce, social content, social media, social media ideas, startup ideas

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